Passion Project

SPILT MILK

“Spilt Milk” is a heartfelt and inviting podcast where listeners call in to share their struggles and receive honest, compassionate advice.
Unlike traditional mental health podcasts, Spilt Milk focuses on real stories, real emotions, and real support— creating a space that feels like a warm hug in audio form. But without a clear brand identity, its warmth and authenticity were getting lost in the noise.
It needed a visual identity as personal and comforting as its mission.

spilt-milk-podcast-logo-branding

Honest, heartfelt, and deeply human.

The new Spilt Milk branding spills warmth, empathy, and approachability into every detail.
From soft, cozy colors to handmade doodles, every piece invites listeners to pour their hearts out and feel truly heard.

Podcast logomark with heart-shaped "M" and cupped hand beneath
spilt milk logo - only typography
spilt milk podcast logo variation square
warm inviting podcast billboard add
emotional wellness logo podcast merch
podcast-merch-cozy-warm-illustration
podcast cover art and logo display warm cozy
spilt milk logo with description of design choices

Scroll through the website

Preview of the landing page of the mental health podcast
cup with spilt milk logo
display of the podcast instagram feed visual identity